Fiat brilliantly punks VW on Google Street View
Posted by admin in advertising, apple, blog, business, Car Tech, CarAudioTech, cars, color, data, facebook, Games, Google, google street view, LG, media, News, privacy, review, reviews, Search, smartphone, software, space, street view, tech, twitter, video, web, youtube | 0 Comments
18
May
2012
(Credit: Google Street View Screenshot: Chris Matyszczyk/CNET) As so many struggle with the ins and outs of advertising cars on Facebook, one piece of sublime inspiration from Sweden might show there are other media with more promise. An employee of Fiat near Stockholm, Sweden noticed that Google’s fine Street View drivers were making a sweep of the area. As the Daily Mail reports it , he drove a Fiat 500 and parked it in front of Volkswagen’s HQ in Sodertalje, around 30 miles south of Stockholm. He thought it might make for a fun picture when the Street View car came around. He was right
Toyota, Nintendo team on in-car navigation remote
Posted by admin in apple, blog, bluetooth, business, Car Tech, CarAudioTech, color, data, facebook, features, Games, Google, LG, media, News, Nintendo, privacy, review, reviews, Search, software, space, tech, twitter, video, web, where, youtube | 0 Comments
17
May
2012
Ready to control a car's navigation system with a handheld game? For those who often feel they are competing against their in-vehicle navigation system to get to their desired destination, Toyota has a new tool that may help you beat the voice that lives in your dashboard. The Japanese automaker has teamed up with Nintendo to turn the Nintendo DS into navigational remote control that allows users to set destinations, map out routes, and even get sightseeing information. Dubbed the Kuruma de DS, the game card is Bluetooth-enabled for easy pairing of the handheld game with the vehicle’s navigation system, according to a Kotaku report . The interface features Nintendo Mii characters and even sports a speedometer
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Toyota, Nintendo team on in-car navigation remote
GM to yank $10M in Facebook ads, saying they don’t work
Posted by admin in advertising, apple, blog, business, Car Tech, CarAudioTech, color, data, facebook, Games, Google, LG, MARKETING, media, News, privacy, review, reviews, Search, software, space, tech, twitter, video, web, youtube | 0 Comments
15
May
2012
General Motors will pull some $10 million in paid advertising from Facebook , the Wall Street Journal reported, striking a discordant note with the growing public frenzy over the social network’s pending IPO. GM marketing executives apparently started reviewing the company’s Facebook strategy earlier this year, and eventually determined that it wasn’t getting much mileage out of paid ads, unnamed individuals told the WSJ. The automaker, however, will continue to expand its use of free marketing on Facebook. Marketing chief Joel Ewanick told the newspaper that GM “is definitely reassessing our advertising on Facebook, although the content is effective and important.” In this sense, “content” refers to GM’s company page on Facebook and similar promotional initiatives that Facebook permits at no cost to companies. A source close to the situation confirmed GM’s decision to end its Facebook ads to our sister site CBS MoneyWatch
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GM to yank $10M in Facebook ads, saying they don’t work
